Extended MSc Marketing

The Extended MSc Marketing combines a Graduate Certificate with a master's degree, helping students build academic and marketing skills before progressing to postgraduate study. Graduates develop expertise in digital marketing, analytics, sustainability, and business strategy, preparing them for careers in marketing, consulting, and business management.

The Extended MSc Marketing is designed for students who need additional preparation before starting a master's degree. The course combines a Graduate Certificate with the MSc Marketing programme, helping students develop the academic, research, and business skills needed for postgraduate study. Students explore key areas including marketing principles, digital marketing, marketing innovation, sustainability, analytics, and business development. The programme develops practical skills in planning marketing strategies, analysing market data, and solving business challenges. Teaching includes lectures, seminars, workshops, tutorials, and independent study to build communication, leadership, analytical, and problem-solving skills. After successfully completing the Graduate Certificate stage, students progress directly to the MSc Marketing programme. Graduates leave with the knowledge and confidence to pursue careers in marketing, business development, consulting, and management across a wide range of industries.
Applicants should normally hold a third class, pass, or ordinary degree, or an equivalent qualification in any discipline. The extended route is designed for students who do not meet the standard entry requirements for direct entry to the MSc Marketing programme. Applicants whose first language is not English must have an IELTS score of 6.0, with no individual component below 5.5, or an accepted equivalent qualification. Applicants should also meet the University's English language requirements. The Graduate Certificate stage helps students develop the academic, research, and study skills needed for postgraduate study. Students who successfully complete this stage with a minimum 50% pass mark in each module progress directly to the MSc Marketing programme.
Digital Marketing Specialist
Marketing Manager
Marketing Executive
Business Development Manager
Marketing and Sales Director
Business Analyst
Management Consultant
Recruitment Consultant
Project Manager
Brand Manager
Market Research Analyst
Communications Manager

Modules

Graduate Certificate

Research Methods for Postgraduate Students
Academic Essentials
Enterprise Development

MSc Marketing

Academic and Professional Development – MSc Marketing (0 credits)
Principles of Marketing
Marketing Innovation
Marketing Analytics
Marketing for Sustainable Futures
Applied Marketing Project (40 credits)

Location

FAQs

What our Students Say

Resources

Exploring Course Options

For prospective students deciding which university course to enrol in, we recommend starting by evaluating your interests, strengths, and career aspirations. Consider the subjects you're passionate about and where your skills lie—choosing a course aligned with these factors can lead to a more rewarding academic and professional journey.

We can help you review course descriptions and explore unique opportunities such as internships, industry connections, and special projects. Understanding what each program offers will support you in identifying the course that best fits your career goals.

Finally, we encourage you to reflect on personal preferences such as the university’s location, campus facilities, and overall environment, as these can greatly influence your university experience.

Student Stories

Valerian discovered us through personal connections and his own independent research. He appreciated the ease of dropping in for a conversation with one of our student advisors, which helped him clarify his goals.

Valerian was seeking a program that offered a strong balance between practical and theoretical training in drama. Equally important to him were the campus environment, student life, and location. He wanted a university that provided valuable networking opportunities.

With our guidance, Valerian was able to carefully weigh these factors and ultimately choose a course and university that aligned with all of his priorities.

What should I expect during the initial consultation & FAQs

The initial consultation begins with a discussion about your academic background, career goals, and personal interests. This allows the advisor to understand what you're looking for. They’ll then provide information on suitable universities and courses, share insights into campus life and career opportunities, and guide you through the application process—including key deadlines and entry requirements. They also offer tips for writing a strong personal statement. Students should be ready to provide personal details, academic records, an up-to-date CV, and a personal statement explaining their reasons for applying. Our students say we were fully transparent about potential challenges, offered various campus options and teaching styles, and made them feel like a priority. They appreciated having enough time to choose their course and university without pressure.

Student Stories

Our students consistently say they would recommend our services to future applicants. They felt supported and at ease throughout the entire process, from the initial consultation to the final stages of choosing a course and submitting their application. Many appreciated the friendly, approachable nature of our team and the clear, honest advice they received at every step. We ensure each student feels listened to, valued, and never rushed into making a decision. Our support is tailored to individual needs, providing guidance, reassurance, and encouragement along the way—helping students move forward with clarity and confidence.