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1 year

Postgraduate

MSc International Marketing

The MSc Marketing is designed for marketing professionals and entrepreneurs who want to develop advanced marketing knowledge and strategic skills. The course explores digital marketing, consumer behaviour, global markets, and brand psychology, preparing graduates for leadership roles in modern marketing.

  • The MSc Marketing is designed for professionals and entrepreneurs who want to enhance their marketing expertise and develop the advanced skills needed to succeed in today’s competitive business environment. 


    The programme focuses on modern marketing practices, exploring key areas such as digital marketing, global consumer behaviour, brand psychology, marketing strategy, and customer engagement. Students will gain a deeper understanding of how organisations build strong brands, analyse customer needs, and create effective marketing campaigns in an increasingly digital and global marketplace.


    Through a combination of academic study and practical application, the course develops valuable skills in research, strategic thinking, communication, decision-making, and innovation. The programme also includes a major project, allowing students to apply their knowledge to a real organisation or business challenge. Graduates will be prepared for advanced careers in marketing, management, consultancy, and entrepreneurship.

  • Standard Entry

    Applicants typically require:

    A recognised bachelor’s degree or equivalent qualification.


    The programme is suitable for applicants with backgrounds in:

    Marketing

    Business

    Management

    Entrepreneurship

    Communications

    Related disciplines


    Relevant professional experience may also be considered for applicants looking to enhance their marketing expertise.


    English Language Requirements


    Applicants whose first language is not English must demonstrate:


    An appropriate English language qualification (such as IELTS or equivalent) as required by the university.

    • Marketing Manager

    • Digital Marketing Manager

    • Brand Manager

    • Marketing Consultant

    • Marketing Strategist

    • Social Media Manager

    • Content Marketing Manager

    • Customer Experience Manager

    • Market Research Analyst

    • Communications Manager

    • Business Development Manager

    • Entrepreneur / Business Owner

Modules 

  • Year 1 

    • Principles of International Marketing

    • Developing Digital Strategies, Innovation and E-Commerce

    • Cross-Cultural Leadership and Human Capital Management

    • Customer-Centric Marketing and Strategic Brand Management

    • Postgraduate Integrative Project

    • Postgraduate Study Skills, Research Methods, and Ethics

Location

  • London (L1) - East India Building, Import Building, 2 Clove Crescent, Poplar, E14 2BE, Farringdon (F) - 19 Charterhouse Street, London, EC1N 6RA

FAQs

  • No. All of our services are completely free. From your initial consultatioin through to application support and admission, we’ll guide you every step of the way at no cost.

  • Yes. We work with a range of recognised and respected higher education institutions, and the qualifications they offer are widely recognised both in the UK and internationally.

  • Our consultations are free and designed to help you find the right course for your goals. We'll discuss your interests, career ambitions, previous qualifications, and any relevant experience to recommend the most suitable study options for you.

  • Not necessarily. Many of our partner institutions offer flexible study options to suit different lifestyles. Depending on the course, you may be able to study during weekdays, evenings, weekends, online, or through a blend of in-person and independent learning. If you're working or have other commitments, our team can help you find a course that fits your schedule.

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© 2026 All Rights Reserved

Crystal&Co UK Ltd is a Limited company

registered in England and Wales.

Registration number: 09672329

Opening hours: 

Monday - Friday        09:00 - 17:30

Saturday & Sunday  08:30 - 17:00

0208 616 7727

info@crystalandco.co.uk

Head Office: 12 College Road, London, HA1 1BE

Crawley Branch: 18 Queensway, Crawley RH10 1EJ

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