Undergraduate
4 years
BSc (Hons) Marketing and Social Media with Foundation Year
The BSc (Hons) Marketing and Social Media with Foundation Year prepares students for careers in marketing and digital communications. The Foundation Year builds academic confidence, while the degree develops skills in digital marketing, social media, branding, consumer behaviour, and marketing strategy, with content aligned to Chartered Institute of Marketing (CIM) standards.

The BSc (Hons) Marketing and Social Media is designed for students who want to develop the knowledge, creativity, and practical skills needed for a career in modern marketing. Available as a three-year degree or a four-year programme with a Foundation Year, the course provides additional support for students who want to build their confidence before progressing to degree-level study.
Throughout the programme, you will explore key areas including digital marketing, social media, branding, consumer behaviour, market research, content creation, and marketing strategy. You will learn how businesses connect with customers through different channels while developing skills in communication, creativity, analysis, and problem-solving.
Developed with input from the Chartered Institute of Marketing (CIM), the course reflects current industry practices and employer expectations. By the time you graduate, you will be prepared for careers in marketing, digital media, advertising, communications, branding, or further postgraduate study.
Year 1
You need 112 UCAS points from Level 3 qualifications such as A Levels, a BTEC Extended Diploma, an Access to HE Diploma, or T Levels. You also need GCSE English and Maths at grade 4 (C) or above, or an equivalent qualification.
Foundation Year Entry
You need 72 UCAS points from Level 3 qualifications, plus GCSE English and Maths at grade 4 (C) or above, or an equivalent qualification.
Direct Entry
You may be able to join Year 2 or Year 3 if you have relevant higher education qualifications or credits in a related subject.
Mature Applicants (21+)
If you do not have the required qualifications but have relevant work experience, you are encouraged to apply. Applications are considered individually. Some applicants may need to complete an English language assessment.
Marketing Executive
Digital Marketing Executive
Social Media Executive
Social Media Manager
Content Creator
Content Marketing Executive
Brand Executive
Brand Manager
Marketing Coordinator
Marketing Officer
Communications Officer
Digital Communications Officer
SEO Executive
Modules
Year 0 (Foundation year)
Introduction to Business
Recording Business Transaction
Data Handling and ICT
Managing People and Systems
Personalised Learning
Study Skills for Success
Year 1
Principles of Marketing
Professional Skills
Principles of Advertising
Principles of Digital and Social Media Marketing
Workplace Employability Skills
Market Data Analysis
Year 2
Marketing and Brand Management
Web Design and Development
Social Media and Analytics
Enterprise and Business Development
Marketing Campaign Planning
Research Methods
Year 3
Marketing Research Project
Global Marketing
Digital and Social Media Marketing Planning Framework
Marketing CRM
Consumer Behaviour
Location
Liverpool Street (LS) - Eastgate House, 40 Dukes Place, London, EC3A 7LP Gants Street (GS) - Wentworth House, 350 Eastern Avenue, Gants Hill, London, IG2 6NW
Please note that the campuses and locations listed are subject to availability and may change at any time. For the latest information, please get in touch with us and we will be happy to assist.
FAQs
No. All of our services are completely free. From your initial consultatioin through to application support and admission, we’ll guide you every step of the way at no cost.
Yes. We work with a range of recognised and respected higher education institutions, and the qualifications they offer are widely recognised both in the UK and internationally.
Our consultations are free and designed to help you find the right course for your goals. We'll discuss your interests, career ambitions, previous qualifications, and any relevant experience to recommend the most suitable study options for you.
Not necessarily. Many of our partner institutions offer flexible study options to suit different lifestyles. Depending on the course, you may be able to study during weekdays, evenings, weekends, online, or through a blend of in-person and independent learning. If you're working or have other commitments, our team can help you find a course that fits your schedule.










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